REACH WIDER
AND DEEPER
INTO EAST AFRICA WITH EASE
OVERVIEW
In the vibrant and rapidly growing market of East Africa, the distribution of perfumes presents unique opportunities and challenges. Our specialized supply chain management solutions are designed to streamline the movement of perfumes from Brands to retailers, ensuring that high-quality products reach consumers efficiently and effectively.
- The EAC (https://www.eac.int/) is home to an estimated 302.2 million citizens across eight countries, of which over 30% is urban population.
- PPP GDP of 500bn+$ . Annual growth of 5+%
- Relative free movement of goods, Mombasa (Kenya) serves as the biggest port for the region
- Nairobi serves as the biggest metropolitan city having more than 100+ embassies and United Nations Africa HQ
- 70% of the business in the region is traditional trade.
Based in Nairobi, Kenya, our head office team oversees comprehensive domestic market access across the East African Community (EAC), we have warehousing (including bonded warehouse) facility in Mombasa and Nairobi, which is supported by satellite warehouses spread across the region.
WE HAVE THE FIRST MOVERS ADVANTAGE IN EAST AFRICA
WE ARE THE BIGGEST MULTI BRAND INCOUNTRY DISTRIBUTOR
Direct Distribution
- Direct Supplies to 250+ Retail Stores in the region – A, B & C Category doors.
- Supplies to our own retail stores and self-Owned Bays
- Direct Supplies to pharmacies, forecourts, gas stations and super/hypermarkets
- Our sales team distributes to not only Tier I but to Tier II and III cities.
Supplies to 2nd Tier Channels
- Sub distributors.
- Wholesalers
- Direct supplies to Traditional Trade doors
Supplies to E-commerce
- We supply various E-commerce platforms, including Jumia
- Genuine Stock Supplies
- Ensure RRP’s uniformity
Our Approach
We understand that the brands require meticulous attention to detail. Our supply chain management services encompass:
Logistics and Distribution
Recognizing the infrastructure challenges in East Africa, we strategically consolidate our distribution goods in Europe, USA and middle east. This enables us to deliver goods to our warehouses in Kenya and there on to our clients in a timely and efficient manner. While enjoying the economic advantages through consolidation.
Our logistics network is tailored to navigate the diverse terrains of East Africa. We leverage local expertise and innovative technology to optimize transportation routes, manage inventory, and ensure timely deliveries.
Warehousing Solutions
We offer strategically located warehouses equipped with temperature and humidity controls to preserve the integrity of perfumes during storage. Our inventory management systems ensure accurate tracking and efficient stock management.
Market Analysis and Demand Forecasting
Utilizing advanced analytics, we provide insights into market trends and consumer preferences, enabling our partners to make informed decisions and optimize product offerings.
Regulatory Compliance
Navigating the regulatory landscape is crucial in the perfume industry. We ensure that all products comply with local laws and standards, facilitating smooth market entry and distribution.
Why Choose Us?
- Doorstep delivery for all our Retailers.
- We do the clearing, CoC certification, KeBs and all regulatory requirements
- Local Expertise: Our team is based out of Kenya and is well-versed in the cultural and economic dynamics of East Africa, allowing us to tailor our services to meet specific market needs.
- Customer-Centric Focus: We prioritize our clients and their customers, ensuring that our solutions enhance the overall consumer experience.
- Sustainability Commitment: We are dedicated to sustainable practices throughout our business processes